Startups

Dec 112 min read

Top KPIs for early-stage D2C startups

The top KPIs of an early stage D2C startup are AOV, Repeat rate, ROAS, and Gross Margin.

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Nov 212 min read

Building a regional OTT company in India

Creating any video content is expensive, and it takes time to build expertise. Regional OTT app stage is trying to develop this expertise.

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Oct 32 min read

The D2C startup playbook for 2024 – How to raise capital in India?

The easiest way to raise capital for your D2C startup is to bring new products from other countries and create a powerful story around it.

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Aug 163 min read

Early-stage startup valuation – An investors' perspective

Investors are your partners. If you can't investors with whom you are not comfortable working, don't take their money.

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Jul 173 min read

Which sectors will drive the future economic growth in India?

The future India growth story will come from 3 sectors – Cleantech, Hardware, and Healthcare.

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Mar 223 min read

What is the best funding structure for your startup in the early stages?

When you are starting your startup, raising venture capital from your acquaintances (called an F&F round) is the best and easiest approach.

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Feb 152 min read

What is the impact of AI on the Indian SaaS startups?

AI might derail the Indian SaaS story because founders don't know how to leverage AI to enhance their SaaS offerings.

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Jan 304 min read

How much Capital to Raise in Your First Round?

Founders should try to raise money for 18 months. The goal of pre-seed/seed capital is to launch an MVP and acquire a few paying customers.

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Nov 16, 20232 min read

Liquidation Preference in Startups

Liquidation preferences help investors get their investment back when the startup is acquired or liquidated at a lower valuation.

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Oct 17, 20232 min read

Will the funding winter get worse?

Carta is a treasure trove of useful information. Since it manages the shareholders' list (known as the cap table) of thousands of...

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Sep 13, 20234 min read

Angel Investing – Fees, Returns and the Power Law

The power law dictates that a lion's share of VC returns comes from a small number of deals while most investments fail to return capital.

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Aug 14, 20232 min read

What is a liquidity event in angel investing?

When a startup becomes big, its early investors sell their shares to bigger VCs at a profit. This is called a liquidity event.

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Jan 3, 20237 min read

Tremis Capital Annual Letter 2022

Greetings and welcome to our 2022 annual letter! We are thrilled to share with you the insights, reflections, and learnings of the past...

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Dec 19, 20222 min read

ESOP Valuation in Startups

ESOPs are a proven way of creating employee wealth. In any venture-funded startup, your salary will have both cash and ESOPs.

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Nov 21, 20222 min read

ESOP for early employees

Startups give ESOPs to employees to compensate for the risk. ESOPs can yield a fortune if the startup you joined becomes successful.

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Oct 13, 20222 min read

Angel Syndicates vs Angel Investors

A syndicate is a collection of angel investors who invest together in early-stage startups.

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Aug 29, 20228 min read

How to raise seed capital?

Raising seed investment is difficult. Luck plays a big part and you need patience and persistence to achieve it.

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Jun 6, 20222 min read

Venture Capital vs Thrasio model for D2C brands

Raising capital is much more difficult than selling to D2C rollups. If can grow 10–20x with more capital, VC investment is the way forward.

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Apr 4, 20222 min read

Selling your D2C Brand

The competition to acquire great companies is immense. Many D2C rollups have raised big capital to acquire the best brands.

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Feb 15, 20222 min read

What is a good EBITDA for a D2C company?

Most Rollup (Thrasio clones) look for D2C companies with 15% – 25% EBITDA. They are not interested in companies with lower EBITDA.

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